Understand each type of ad on Google and its functions

When it comes to paid advertising, Google Ads stands out for its features and reach. After all, it is a very powerful Google tool that is responsible for managing campaigns not only within the search engine, but also in the network of partner sites. However, for a paid traffic campaign to be effective, it is […]

Is advertising on Google worth it? 5 reasons that will convince you

anunciar no google

When searching for information, products or services Google is probably the first place anyone runs to. This in itself already demonstrates the gigantic power of the Internet search engine and how inherent it is in our daily lives. Google is so present in our routine that it has even become a verb, according to the […]

Appearing on the first page of Google: why is it so important?

It is unlikely – not to say impossible – to find any entrepreneur who does not want to perform well in business, attract new customers, and generate more revenue. And one of the most effective digital marketing strategies to achieve these goals is to have a website that is well positioned on search engines. Appear […]

Why bother with SEO? Here are 3 reasons that will convince you!


Imagine that you need to find some information. Probably the place chosen for your research will be Googleright? With the advance of technology, virtually any information can be found quickly from a simple Internet search. However, getting this information to the first page of Google, on the other hand, is not at all simple. There […]

Google Ads: what is it and what are its features

Google Ads helps you connect with the right people, at the right time, with the right message. Do you remember what advertising was like before Google? The big companies advertised on TV, in newspapers, magazines, billboards, and all OOH media. Small companies, on the other hand, prospected and advertised in small media such as neighborhood […]

What is SEO?

what is seo

Search Engine Optimization (SEO) is the practice of increasing the quantity and quality of traffic to your site through organic search engine results, i.e. the more optimized your site is, the better Google will rank your site in search. The goal is always to be on the first page of Google.To understand what SEO really […]