Around here, we are always following the best strategies for businesses to become relevant on Google. Therefore, knowing the most searched terms on Google is very important!

The most used search engine in the world has released the trends of the most popular searches in the world last year. The lists are composed of the most searched terms on the platform, and which had the highest peak of searches compared to 2022.

Being aware of these trends helps entrepreneurs and digital campaign managers to gain new insights and inspiration for their business strategies and digital marketing performance. Check it out, get inspired and have fun!

Top trending searches on Google: General

1. Wordle
2. India vs England
3. Ukraine
4. Queen Elizabeth
5. Ind vs SA
6. World Cup
7. India vs West Indies
8. iPhone 14
9. Jeffrey Dahmer
10. Indian Premier League

Top trending searches on Google: News

1. Ukraine
2. Queen Elizabeth passing
3. Election results
4. Powerball numbers
5. Monkeypox
6. Hurricane Ian
7. Johnny Depp verdict
8. Texas school shooting
9. Will Smith Oscars
10. Roe v Wade

Top trending searches on Google: cultural landmarks

1. Buckingham Palace, London, United Kingdom
2. Big Ben, London, United Kingdom
3. The Great Pyramid of Giza, Al Giza Desert, Egypt
4. Christ the Redeemer, Rio de Janeiro, Brazil
5. Royal Palace of Brussels, Brussels, Belgium
6. Chiang Kai-shek Memorial Hall, Taipei City, Taiwan
7. Songshan Cultural and Creative Park, Taipei City, Taiwan
8. Louvre Pyramid, Paris, France
9. Palais Idéal, Hauterives, France
10. Gyeongbokgung Palace, Seoul, South Korea

Top trending searches on Google: Pets

1. Domestic short-haired cat
2. Tabby cat
3. Polydactyl cat
4. Aspin
5. Labrador Retriever
6. Pit bull
7. European shorthair
8. Hound
9. Munchkin cat
10. Staffordshire Bull Terrier

Top trending searches on Google: scenic spots

1. Sky Garden, London, United Kingdom
2. Setas de Sevilla, Seville, Spain
3. Tanah Lot, Bali, Indonesia
4. HeHa Ocean View, Special Region of Yogyakarta, Indonesia
5. Ponta da Piedade, Lagos, Portugal
6. Oshino Hakkai, Oshino, Japan
7. Belvedere del Gianicolo, Rome, Italy
8. Petrin Tower, Prague, Czechia
9. Miradouro de Santa Luzia, Lisbon, Portugal
10. Wuling, Nantou County, Taiwan

Top trending searches on Google: TV Shows

1. Euphoria
2. House of the Dragon
3. Moon Knight
4. The Watcher
5. Inventing Anna
6. Dahmer
7. The Boys
8. All of Us Are Dead
9. Sandman
10. Heartstopper

Top trending searches on Google: Movies

1. Thor: Love and Thunder
2. Black Adam
3. Top Gun: Maverick
4. The Batman
5. Encanto
6. Brahmāstra: Part One – Shiva
7. Jurassic World Dominion
8. K.G.F: Chapter 2
9. Uncharted
10. Morbius

Top trending searches on Google: Songs

1. Pasoori – Ali Sethi
2. Butter – BTS
3. Chaand Baaliyan – Aditya A
4. Heat Waves – Glass Animals
5. Enemy – Imagine Dragons
6. Believer – Imagine Dragons
7. Dynamite – BTS
8. Ainsi bas la vida – Indila Everybody (Backstreet’s Back) – Backstreet Boys
9. Srivalli – Javed Ali
10. Everybody (Backstreet’s Back) – Backstreet Boys

Top trending searches on Google: Recipes

1. Paneer pasanda
2. Bolo caseiro (Homemade cake)
3. Tuzlu kurabiye (Salt cookie)
4. Overnight oats
5. zimtschnecken (Cinnamon rolls)
6. Irmik helvası (Semolina halva)
7. Pancakes
8. Baba ganoush
9. Bulgur pilavı (Bulgur rice)
10. Pasta salad

Surprising? Leave your comment here. And now that you’ve satisfied your curiosity, learn about the 5 factors that influence the customer’s buying decision